The Legacy

Issue date: 10/21/09 Section: Entertainment

Media Credit: Courtesy photo

Students dressed their best Oct. 2, for an especially chic event: the launch of the Fashion Club's LUX magazine. From 7-10 p.m., over 80 students graced the Anheuser-Busch Leadership Room in the Spellmann Center.

Kristy Lee, president of the Fashion Club, was pleased with the turnout, "especially since there were many people from outside the fashion department."

The goal was simple: "to get ourselves out there," Editor-In-Chief and Art and Creative Director, Maria Copello said, "[and] to let everyone know that there's a fashion web magazine on the rise."

To jump-start the night, the fourteen members of the magazine's staff were introduced, followed by a sneak peek of LUX's first issue, displayed on a large projection screen. After the preview, guests were able to flip through the pages themselves on the computer. Amid music and refreshments, students mingled with style.

"People like being able to get dressed up and socialize with others who are interested in the same things they are," Lee said.

LUX, an entirely student-produced online fashion magazine, is the brainchild of Copello, who wanted an original way "to be a part of the school," she said. Copello and a few others "proposed an initial plan, and she chose the staff," Lee said. However, the name LUX was actually presented by

Production Manager James Harrison and stands for "fashion forward" and "creativity," Copello said.

Although the magazine is student-run, Copello said that "everything must be approved by the Fashion Club's faculty adviser, Florence Dewan, and the Department of PR." Goals for the magazine are to produce two issues this year and "reach anyone we can with our message of fashion," Copello said.

The staff is solid for this semester, but the magazine may need help in the future.

"It's ideal to have a fashion background," Copello said, "[But] if the student fulfills the expectations, we are open."

The link to LUX will be available soon on the LU Web site, within the Fashion Department page.

"In the near future, we would like to have our own Web site, so it'll be easier to access," Copello said. For now, club members are excited about a new opportunity to shine and learn.

Lee said, "The staff is able to experience firsthand what goes into producing a magazine, [which is] very valuable on resumes and later, when they may have to use this knowledge in their careers."

For more information on LUX magazine, contact Copello at luxfm@hotmail.com, and for the Fashion Club, contact Lee at KLee@lindenwood.edu.

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